Visibility is more about maximising on-time product availability, enabling JIT production or shelf availability for retailers, for example. It facilitates track and trace and product recalls, even beyond the point of sale, whereas visibility ends with proof of delivery in the final mile. Traceability is the process of tracing the journey of parts, products and assets at granular level, via item labelling, serialisation and aggregation. Traceability and visibility are data-driven processes, essential for connected, collaborative and resilient supply chains but I’ll briefly explain why they are not the same. Maintaining visibility is critical to staying competitive, but it’s challenging without the right technologies and strategy. The economy is constantly fluctuating, so elasticity is essential to scale up and down to meet demand and onboard new supply chain partners. SCV is the only way to see and manage in real-time the fast flow of events in multi-tier supply chains. Manufacturers are under pressure to achieve JIT (just-in-time) manufacturing, greater customisation of goods and sustainability targets including waste management. We are seeing retail customers demand speed, convenience, status updates, flawless fulfilment and simple returns. Real-time SCV is valuable to multiple industries and has never been more important. “Data-driven visibility highlights supply chain opportunities and risks in real-time and is fundamental to achieving Industry 4.0.”
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